Predictive attention model
Predict where people look on any image.
Drop an image and see where the eye lands, in about a second. A peer-reviewed saliency model, free, no account.
The same science labs use for eye-tracking studies, run on prediction instead of hardware, in seconds instead of weeks.
A fixation map in a second, not a report to read.
Drop an image
A creative, a screenshot, a thumbnail. Or open any page in the extension.
The model runs
A peer-reviewed saliency model estimates where the eye lands, in under a second.
Read the fixations
Hot zones, cold zones, the reading path. Not a report to study. Fix, re-check, ship.
Two ways to run it, one model.
Live fixations as you browse
The overlay predicts attention live on any page and updates as you scroll and resize. Landing pages, ads, even dashboards behind a login.
Attention check inside the canvas
Select a frame, run Heatpoints, see the map over your design before it ships. No export, no round-trip.
Canva and web, next
Three ways to read the same image.
Where the eye lands first
The heat and the order of the first glance. Is your hook winning the first second, or is the eye pulled to a stock photo while your headline sits cold? The map shows exactly which element wins.
What quietly vanishes
Elements that blend into the background. The button that is technically on the page but nobody can find, the price lost in a busy layout, the logo the eye skips right over.
Your ad, inside the real feed
Drop your creative into a Reddit, Meta or TikTok mockup and see the attention it gets in context, competing with everything else on the screen, before you spend a euro.
It's free. Really.
The heatmap is free, everywhere, no account. Pro tools for ad-makers are on the way.
- Instant heatmaps on any image, no account
- Real-time in the Chrome extension
- Attention and contrast, PNG download
- Batch and compare variants
- Ad simulator, your creative in the feed
- Video heatmaps, hi-res, no watermark
Coming soon
Add it where you work.
Free, instant, no account. Chrome or Figma, and never post a blind creative again.