HEATPOINTS VS ATTENTION INSIGHT
Attention Insight alternative: free, instant, no account.
TL;DR
Heatpoints is the free Attention Insight alternative: drop any image and get an AI attention heatmap in about a second, powered by UniSAL (peer-reviewed, ECCV 2020). No account, no trial clock. A Chrome extension overlays attention on any page you browse, a Figma plugin maps any frame, and a contrast lens shows what the eye skips. Attention Insight remains a solid choice if you want published accuracy benchmarks and the longest track record in the category. A Pro tier for ad-makers is coming soon.
PAID TRIAL VS FREE, ITEMIZED
Same science. One side bills a subscription, the other is free with no account.
Feature by feature
| CRITERION | ATTENTION INSIGHT | HEATPOINTS |
|---|---|---|
| Price | 29 €/mo (40 credits) | Free, no account |
| Free plan | None (14-day trial) | Free forever, no card |
| Instant image heatmap | — | Yes, drop any image (~1s) |
| Contrast lens | — | Shows what the eye skips |
| Chrome extension | Yes | Real-time overlay, works behind logins |
| Figma plugin | Yes | Heatmap over any frame |
| Underlying model | 90–96% benchmark (MIT/Tuebingen) | UniSAL, peer-reviewed (ECCV 2020) |
| Pro tier for ad-makers | — | Coming soon: batch, variant compare, video |
When Attention Insight is the right choice
- • You want accuracy claims backed by public benchmarks. They report 90–96% against MIT/Tuebingen datasets, and we don't publish equivalent numbers.
- • You value their longer track record: they've been doing predictive attention for years and helped validate the category.
When Heatpoints wins
- • It's free, with no account and no trial clock. Drop any image, get a heatmap in about a second.
- • It goes past the browser: a Chrome extension overlays attention on any page you browse, even behind a login.
- • A contrast lens shows what the eye skips, and a Figma plugin maps any frame on your canvas.
FAQ
Is there a free Attention Insight alternative?
Yes. Heatpoints is free with no account: drop any image and get an AI attention heatmap in about a second, powered by UniSAL (peer-reviewed, ECCV 2020). Attention Insight only offers a 14-day trial.
Why is my Attention Insight report watermarked?
Watermarking is built into their €29 Basic plan; removing it requires higher tiers. On Heatpoints there is nothing to watermark on the free tier, and your heatmap is clean. A Pro tier for ad-makers with hi-res export is coming soon.
Which one is more accurate?
Both run peer-reviewed saliency science. Attention Insight publishes a 90–96% benchmark figure; Heatpoints runs UniSAL, a peer-reviewed model (ECCV 2020). We do not market a single percentage. The heatmap and the contrast lens are the output you judge for yourself.
Do both have a Figma plugin and Chrome extension?
Yes, both. On Heatpoints the Chrome extension overlays attention in real time on any page you browse, even behind a login, and the Figma plugin maps any frame on your canvas. Both are free, no account.
Don't compare specs. Compare outputs.
Try it free, then run the same image through their trial and judge both heatmaps.