HEATPOINTS VS EYEQUANT
EyeQuant alternative: skip the sales call.
TL;DR
EyeQuant is the 2009 pioneer of predictive attention, now an enterprise product: quote-based, per-seat, reportedly ~$499/month for ~50 screenshots. Heatpoints delivers the same core science for free, no account: drop any image and get an AI attention heatmap in about a second, powered by the peer-reviewed UniSAL model (ECCV 2020). If you have procurement and six figures of CRO budget, EyeQuant is credible; if you have an image and a second, that's us.
TWO WAYS TO SEE YOUR FIRST HEATMAP
EyeQuant intro & platform demo
🕒 Thursday, 3:00 PM · 45 min
👥 6 attendees · your manager CC'd
📎 MSA_draft_v3.pdf · security_questionnaire.xlsx
then: pricing call → legal review → onboarding · reported ~$499/mo, ~50 screenshots
AI attention heatmap, no meeting was harmed
Feature by feature
| CRITERION | EYEQUANT | HEATPOINTS |
|---|---|---|
| Access | Demo request, sales-led, per-seat | Self-serve, no account needed to try |
| Price | Not public · reported ~$499/mo for ~50 screenshots | Free, no account. Pro for ad-makers coming soon |
| Price per analysis | ~$10 | Free |
| Free access | — | Free, no card, no account |
| Output | Attention heatmaps + perception metrics | AI attention heatmap + contrast lens (what the eye skips) |
| Live browsing overlay | — | Chrome extension: real-time attention on any page, behind logins |
| Design-tool integration | — | Figma plugin: heatmap over any frame |
| Track record | Pioneer since 2009, recently acquired & moved upmarket | Newer, built on the peer-reviewed UniSAL model, methods documented |
Honest note: EyeQuant's 15-year track record and enterprise support are real assets. If your org buys through procurement and needs a vendor relationship, book their demo. This page exists for everyone who just wants the science without the sales cycle.
FAQ
How much does EyeQuant cost?
EyeQuant doesn't publish pricing; reported figures put it around $499/month for roughly 50 screenshots, per-seat, sold through a sales process. That's about $10 per analysis. Heatpoints is free with no account, and a Pro tier for ad-makers is coming soon.
Does EyeQuant have a free trial or free plan?
No free plan, access goes through a demo request. Heatpoints is free with no account: drop any image and get an AI attention heatmap in about a second, no sign-up.
Is EyeQuant still active?
Yes, it was recently acquired, relocated to the US and repositioned further upmarket toward enterprise 'prescriptive analytics'. A credible vendor if you're buying through procurement; out of reach if you just want to see a heatmap today.
What's the difference in output?
EyeQuant returns attention heatmaps and perception metrics. Heatpoints returns an AI attention heatmap in about a second, plus a contrast lens that highlights what the eye skips. It also runs live in your browser via the Chrome extension and over any frame via the Figma plugin.
Your first heatmap is one second away.
No demo call. No MSA. No security questionnaire.